Matt, I am generally giving barrel top temps, not face temps. I've never maxed out at even 12" from top dead center.
I think that from a utility perspective, face temp is probably more relevant than tdc temp, as this better assays the total heat released by the system, a function of both exhaust temp and volume. I mean, you could run a propane torch under the barrel at tdc and max out the thermometer, but it wouldn't actually heat the house, would it? I've been focusing on tdc temp to date because I wanted to know how the heart of the system was behaving. Scaling it to heat the house is another thing. There are only so many BTUs to extract from a pound of wood.
I think with BOOH VII I've got something sufficiently robust and stable to make tracking and comparing face temp more center stage. Where do you like to measure? There's a strong vertical gradient, so comparisons require a point of reference. Even there, we have complications, as my system has a comparatively skinny riser and therefore slower flow down outside the riser and therefore more of a temp gradient, even with a similar burn rate.
Anyway, I will start reporting face temps with the thermometer placed just above the top ring, 10" more or less from the top of the barrel, or wherever you suggest.